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"Growing interest" in use of State properties for ad-hoc events

Various activities, from fashion shows to product launches, are being held in buildings that are no longer in use. The Singapore Land Authority (SLA) said there is a "growing interest" in the use of State properties for ad-hoc events.

SINGAPORE: Various activities, from fashion shows to product launches, are being held in buildings that are no longer in use.

The Singapore Land Authority (SLA) said there is a "growing interest" in the use of State properties for ad-hoc events.

The SLA has issued 27 Non-Renewable Temporary Occupation Licences (NRTOLs) since last year to those who wished to hold their events at such places.

A popular venue is the former Kallang Airport, which has hosted fashion shows in recent months.  

Another 20 State properties are up for rent, including the old Tanjong Pagar Railway Station and several buildings in the Dempsey Road and Bukit Timah areas.

The SLA said these properties can be used for fashion shows, location filmings and product launches.

Property analysts Channel NewsAsia spoke to said companies may be using these buildings to make an impression in the market.

"Probably 90 per cent of new products are launched in a very standard convention space or hotel ballroom. If you could bring customers... to a new location, a place they have never seen before and show them your new products (there), that could make the product the talk of the town," said Century 21 Singapore's Chief Executive Officer Ku Swee Yong.

Mr Ku said the authorities also do not mind renting the buildings out, especially those whose future use is uncertain, because they "do not want these buildings to be wasted and left untouched."

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