TOKYO: The Japanese IT and communications solutions company Fujitsu is pulling out the stops in a bid to get ahead of its rivals.

It's showcasing some of its latest technologies in an annual forum in Tokyo including plans to enter the mid-sized servers market. And among 100 demonstrations of possible business solutions, are new products to boost security surveillance.

For the first time, Fujitsu is planning to enter the mid-sized blade servers market with faster and energy efficient units.

And with IT security a major priority for companies, Fujitsu is selling its own line of remote back-up systems for important data and making it cheaper for smaller firms.

Narumi Takano, Manager, Safety Business Promotion Office, Fujitsu, said: "At normal times it acts as a mirror image. During disasters, the back up system starts to operate. If you are affected by an earthquake and once the system recovers, we will transfer back data for the resumption of full operation."

Earlier this week, the electronics giant said its net profit fell by more than half in the year ending March 2008, due to the restructuring of its hard drive and microchip operations.

As Fujitsu focuses on its core business, analysts are also suggesting that the company reviews its corporate strategy.

Yoshiharu Izumi, Senior Analyst, JP Morgan Securities Japan, said: "Fujitsu is quite successful in service business, but not so much in semi-conductors and hard disk drive. We think they need to change their strategy, particularly for semiconductor. I think they also need to find a partner to make an alliance."

Late last year, Fujitsu stopped making plasma TV sets because the business was not profitable. - CNA/vm