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SINGAPORE: MediaCorp has won some major awards at the prestigious New York Festivals, an international award festival that recognises the world's best work in advertising and programming.
In the New York Festivals TV Broadcasting Awards, Channel NewsAsia picked up a silver for its magazine programme, Capital Fashion-China.
Sister channel Channel U won two Bronzes. The first was for its House of Flying Daggers teaser promotion, and the second for an infomercial.
The three entries competed against more than 500 finalists from 25 countries, including CNN, Japan's Japan Broadcasting Corporation NHK, Discovery Networks, ESPN and HBO.
Caldecott Productions International (CPI) won another two bronzes for its documentaries on The Mud (Environment and Ecology) and Tribal Sex and Marriage (Human Relations).
CPI was established in 2006 as MediaCorp's High Definition company.
This is the most awards MediaCorp has taken home in the 15 years it has participated in the festivals.
The silver winner, Capital Fashion-China, is a series that explores the ins and outs of fashion, right out of Asia.
The cameras visit a different fashion capital in Asia to chronicle central characters representing different wings of the industry, taking viewers through issues pertaining to their work and offering a more intimate understanding of what constitutes Asian fashion.
The winning episode was set In China, where avant-garde designers are emerging.
The episode focuses on designers who are commanding the world's attention with designs that balance daring with intricate handiwork.
Other winning documentaries include Caldecott Productions International's The Mud which examines one of the worst and biggest environmental accident of all times that happens in the middle of a residential and commercial district — molten mud bursting from beneath the earth's surface, displacing hundreds of Indonesian villages and residents.
Another CPI documentary which won the judges' votes was Tribal Sex and Marriage, a series that looks at the unusual courtship and marriage practices in Yunnan and the Himalayas of India where matriarchal societies with polygynous marriages still thrive. - TODAY/ac
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