Amazon to enter Southeast Asia market via Singapore: Report

Amazon to enter Southeast Asia market via Singapore: Report

The current plan is to launch selected services in Singapore within the first quarter of 2017, said TechCrunch, citing a source close to the company.

SINGAPORE: US retail giant Amazon is due to land in Southeast Asia with Singapore as gateway, according to a report from TechCrunch on Wednesday (Nov 2).

The current plan is to launch selected services in Singapore within the first quarter of 2017, the tech news website reported, citing a source close to the company.

The website added that two sources say Amazon is already acquiring assets, which include refrigerated trucks, and making new hires as part of an initiative led by its head of business development for ASEAN Steven Scrive.

Amazon has yet to make any official comment.

TechCrunch said that the US company is likely to debut its Prime delivery service alongside its AmazonFresh grocery service in Singapore.

Amazon had made an offer earlier this year to acquire local grocery delivery startup Redmart, but the offer was deemed too low and was rejected, TechCrunch added.

It was announced on Wednesday that Redmart was bought by Lazada for an undisclosed amount.

Last month, Amazon launched a tailored version of its Prime service in China.

Source: CNA/ek

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