SINGAPORE: Mobile telecommunications company Liberty Wireless will soon start offering nationwide mobile service, riding on M1's mobile network.
A joint media release on Wednesday (Jul 8) said Liberty Wireless will be the first mobile virtual network operator (MVNO) to offer voice, messaging and 3G and 4G data services to postpaid customers in Singapore.
The service will be offered under the operating brand Circles Asia and is aiming to begin offering its mobile service towards the end of this year.
“We welcome this partnership with Liberty Wireless which will bring about a new value proposition and added choice to consumers,” said Mr Lee Kok Chew, chief commercial officer of M1.
"Circles Asia’s virtual model is unique. We have set up our own innovative cloud-based network core running on top of the mobile network operator’s towers and their data pipe. Innovating on the network and software layer, we have established a model of how telcos will be built in the future," said Mr Rameez Ansar, director of Liberty Wireless.
"Singapore is our first market, eventually, we want to take this home-grown brand and innovation approach regionally," he added.
Singapore's mobile telecommunications market is dominated by Singtel, StarHub and M1. In 2002, a joint MVNO venture between Virgin Group and Singtel failed, after attracting just 30,000 subscribers in nine months.