Haier

Inside the Storm 4

Inside The Storm 4

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Inside the Storm 4:

Ep 3: Haier

(Updated: )

“If the industry were a boxing match, we were some barely known upstart taking on Mike Tyson” – Haier CEO Zhang Ruimin tells us how he saved the failing Chinese refrigerator company and successfully took on one of America's most iconic brands, General Electric.

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