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Diversification to grow business

Diversify or die -- that's a strategy that many corporations have adopted in the last decade. Diversification opens up new opportunities for firms and can help them survive in a crowded market. Associate Professor Chen Chien-Ming from NTU's Nanyang Business School shared his thoughts on what it takes for companies to successfully diversify their businesses.
Diversify or die -- that's a strategy that many corporations have adopted in the last decade. Diversification opens up new opportunities for firms and can help them survive in a crowded market. Associate Professor Chen Chien-Ming from NTU's Nanyang Business School shared his thoughts on what it takes for companies to successfully diversify their businesses.

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