Is ugly food not good enough?

Joakim Gomez turns fruit seller for a day and tries his utmost best in selling apples with defects to consumers. Are people willing to pay for and make do with apples that come with spots, specks and blotches? And can we help prevent food wastage and save the environment by giving ugly food the due attention it deserves?

Read more about the issue of food waste and what we can all do about it.