Joyee oversees CNA Lifestyle's video strategy and produces both visual and written stories. She is interested in profile features, behind-the-scenes access, experiential events, bar culture and animal-related content. 

She joined CNA Lifestyle in 2018. She previously held an art director-producer role at BBH Singapore, and led the design and production team at AKA Asia. She also spent time in Berlin at a product design company. Her past agency work has earned recognition including Best Use of Content and Best Use of Video at the Marketing PR Awards and PRWeek Asia.

Joyee holds a bachelor’s degree in graphic design from Raffles Design Institute. Reach her on LinkedIn or via joyee.koo [at] mediacorp.com.sg (joyee[dot]koo[at]mediacorp[dot]com[dot]sg).