10-minute grocery delivery: A threat to traditional mum-and-pop stores in India?
Grocery apps that promise delivery in 10 minutes or less are reshaping the way Indians living in urban areas shop.
Such services have expanded rapidly in India, providing convenience and creating jobs.
But the rise of these apps is also taking business away from traditional mom-and-pop stores that have long dominated the country's grocery retail landscape.
Rebecca Bundhun reports.
Grocery apps that promise delivery in 10 minutes or less are reshaping the way Indians living in urban areas shop.
Such services have expanded rapidly in India, providing convenience and creating jobs.
But the rise of these apps is also taking business away from traditional mom-and-pop stores that have long dominated the country's grocery retail landscape.
Rebecca Bundhun reports.