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Budding entrepreneurs can test new ideas with lower rent and support

02:41 Min

Budding entrepreneurs can now test their ideas in a retail setting, backed by lower rent, mentorship and marketing programmes. Amid rising costs, small business owners are offered support through a new heartland programme launched in Ang Mo Kio. It's also created buzz amongst residents who can look forward to a refreshed mix of old and new shops in the neighbourhood. Nadirah Zaidi has more. 

Budding entrepreneurs can now test their ideas in a retail setting, backed by lower rent, mentorship and marketing programmes. Amid rising costs, small business owners are offered support through a new heartland programme launched in Ang Mo Kio. It's also created buzz amongst residents who can look forward to a refreshed mix of old and new shops in the neighbourhood. Nadirah Zaidi has more. 

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