Indian animators bank on virtual influencer to generate sales | Video
04:21 Min
India's first virtual influencer, KYRA, is just over a year old and she already has more than 200,000 followers on Instagram. As KYRA gains popularity among the country's expanding social media user base, analysts believe there are endless possibilities to where she can go. Ishan Garg reports.
14 Apr 2023 09:25pm
India's first virtual influencer, KYRA, is just over a year old and she already has more than 200,000 followers on Instagram. As KYRA gains popularity among the country's expanding social media user base, analysts believe there are endless possibilities to where she can go. Ishan Garg reports.
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