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WAN-IFRA Digital Media Awards Worldwide 2022
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Retail brands gain from expanding into F&B within shops

02:57 Min

Some retail brands are seeing a 10 per cent jump in revenue after expanding into F&B services within their premises. They told CNA that this has helped to diversify their revenue streams and even defray rising rental costs. The moves come as they face lower footfall amid competition with e-commerce platforms and with consumers focusing more on experiences.

Some retail brands are seeing a 10 per cent jump in revenue after expanding into F&B services within their premises. They told CNA that this has helped to diversify their revenue streams and even defray rising rental costs. The moves come as they face lower footfall amid competition with e-commerce platforms and with consumers focusing more on experiences.

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