Shining the spotlight on the latest concert venue in town
Designed with mid-sized shows in mind, Arena @ EXPO is a welcome addition to the performing arts landscape in Singapore.
Singapore’s concert scene is in the limelight, thanks to recent shows by A-listers like Taylor Swift, Ed Sheeran and Coldplay. These headline-grabbing performances have established the city as a regional concert hub, and underscored the growing need for high-quality event venues that can support a wide range of live music experiences.
Located at Hall 7 of Singapore EXPO, Arena @ EXPO is a new multipurpose events space designed with versatility, flexibility and scalability in mind. It can accommodate audiences spanning a few hundred to 6,700 attendees, making it suitable for a wide array of events – from fan meet-and-greets to immersive shows. There are plans to increase the venue’s seating in the future, allowing it to host even larger concerts.
“Concert organisers today seek spaces for mid-sized concerts, which are gaining popularity. Until now, Singapore has only had a few suitable venues for concerts attracting 3,000 to 7,000 attendees,” said Mr Khoo Yew Jin, vice president of brand and customer experience at Constellar, which manages Singapore EXPO. “With Arena @ EXPO, promoters have a concert space that is tailored to meet the needs of artistes, and they can also provide attendees with more intimate and engaging experiences.”
A CUSTOMISABLE SETUP
One of Arena @ EXPO’s key selling points is its convenient plug-and-play concept, allowing setups to be used as is or customised for each event. The venue features modular infrastructure and furnishings that can be easily rearranged to create different layouts.
For instance, event organisers can opt for full seating or partial free-standing configurations. Arena @ EXPO also provides different stage layouts to cater to each concert’s unique requirements. When Japanese rock band Radwimps performed at Arena @ EXPO in May, they opted for a customised T-shaped stage and a standing pen to encourage greater interaction with the audience.
TOP-NOTCH EVENT SOLUTIONS
Arena @ EXPO boasts a sophisticated audio-visual (AV) system, powerful acoustics and immersive lighting rigs, all customisable to suit event needs. The venue offers a basic list of tech equipment, providing event organisers with a convenient pre-configured solution. For larger concerts requiring more extensive setups, promoters can work with the venue’s AV hire partner, Showtec Communications, and tap into its extensive inventory. Concert organisers are also welcome to bring their own equipment, subject to a standard levy.
“Good acoustics are essential, especially for events with live music,” said Mr Khoo. “At Singapore EXPO, our event support teams have decades of experience in event management and operations. Their expertise ensures organisers enjoy hassle-free event planning from start to finish.”
Singapore EXPO’s event services extend beyond technology, said Mr Khoo. “We have the expertise and capabilities to offer every organiser a bespoke experience, helping to plan activities that elevate their event. This might include arranging for food trucks to provide a unique F&B experience for concertgoers. Additionally, our comprehensive advertising and promotion services enable organisers to leverage our digital and offline channels for maximum event exposure.”
CREATING STELLAR EXPERIENCES FOR EVERYONE
Arena @ EXPO features a slate of amenities designed for different needs. “Each aspect is customised to ensure a stress-free experience not just for artistes and organisers, but also for concertgoers,” Mr Khoo said.
Performers can enjoy conducive pre-show preparations with high-quality back-of-house amenities, including comfortable hospitality suites that serve as spacious changing rooms and holding areas. Depending on the event setup, concertgoers can potentially enjoy a variety of onsite F&B options within Arena @ EXPO, such as themed food trucks and dedicated dining zones. Alternatively, they can explore Singapore EXPO’s other dining establishments, including MarketPlace @ EXPO and TAG Restaurant & Bar.
For attendees from abroad, Singapore EXPO has partnered with various travel and lifestyle partners – including hotels such as Dusit Thani Laguna Singapore and Mandarin Oriental Singapore – to offer attractive deals and discounts.
With so many distinctive features, Arena @ EXPO looks set to be a key player in Singapore’s performing arts scene. “Arena @ EXPO’s focus on mid-sized concerts attracts artistes who already have a strong following as well as those who are still building up their fanbase in the region,” Mr Khoo said. “It is a valuable addition to Singapore’s venue offerings, especially as the country grows its reputation as a must-visit destination for artistes and music promoters in Asia.”
To learn more and discover the latest at Singapore EXPO, visit the Singapore EXPO website.