CNA938 Rewind - Eat, Drink, Singapore - Classics vs. Novelty: what drives Singapore’s burger obsession?
Burgers are big business in Singapore — from classic cheeseburgers to bold new creations inspired by flavours from around the world. But as the scene gets more crowded and creative, what’s really driving what we crave — is it novelty, or are the classics still king? Cheryl Goh gets a look into how tastes are evolving, whether trends actually last, and what it takes to build a truly great burger today with Eddie Goh, Head Chef of Meatsmith.