CNA938 Rewind - Meet bonafide Livestreamers - Singapore-style
In ‘Made in SG’, Melanie Oliveiro speaks with two Singaporean livestreamers about how they go about their craft while engaging a live TikTok Live audience. Wellness champion, Katherine Sng, and TikTok personality, Meiyan Chen, will each give tips on how to thrive as an effective livestreamer through authentic engagement and interactive selling. They’ll also discuss how they work with major brands like FineToday Global & Singapore, a beauty and wellness company. Shawn Lee, FineToday’s Vice President, will discuss what characteristics companies like him are looking for when engaging live streamers for TikTok Live sessions.