CNA938 Rewind - The Wellness Hour - The road to responsible drinking in Asia Pacific
As drinking habits shift across Asia Pacific, the conversation around alcohol is moving beyond consumption to harm reduction. Cheryl Goh speaks with Ludovic Ledru, Chairman of APISWA and CEO of Pernod Ricard Asia-Pacific to unpack APISWA’s latest report looks at how better data, clearer guidelines and stronger partnerships can support responsible drinking; while addressing risks such as binge drinking, drink-driving and underage access.