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WAN-IFRA Digital Media Awards Worldwide 2022
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Biggest mistake for Malaysia-based ‘unicorn’ firm was venturing beyond Southeast Asia: CARSOME CEO

08:09 Min

Used car trading platform CARSOME was valued at US$1.7 billion in its fundraising round early last year, but the firm made mistakes on the way to success according to Co-founder and CEO Eric Cheng. He spoke to CNA’s Roland Lim on the sidelines of the Forbes Global CEO Conference in Singapore, where he said the firm ventured to places beyond Southeast Asia in its first year of operations and encountered a very different market.

Used car trading platform CARSOME was valued at US$1.7 billion in its fundraising round early last year, but the firm made mistakes on the way to success according to Co-founder and CEO Eric Cheng. He spoke to CNA’s Roland Lim on the sidelines of the Forbes Global CEO Conference in Singapore, where he said the firm ventured to places beyond Southeast Asia in its first year of operations and encountered a very different market.

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