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How Graphic!

46:06 Min

Syaqil Sarafian, a freelance graphic designer is tasked by snack brand manufacturer Uncle Saba’s to create a vintage shop signboard with an iconic Singaporean mascot.

How Graphic!

How Graphic! - Pop-Art Poppodoms

17 Feb 2025 10:00pm

Syaqil Sarafian, a freelance graphic designer is tasked by snack brand manufacturer Uncle Saba’s to create a vintage shop signboard with an iconic Singaporean mascot.

How Graphic!

About the show:

Print advertisements, shop signboards and even children’s book illustrations. The graphics on these everyday objects often tell the Singapore story.

In How Graphic!, three young Singaporean designers are tasked to design a real-world project for three Singapore-owned businesses. The caveat? They must draw inspiration from vintage Singaporean styles of graphic design, thus embarking on a journey to discover the nation’s design history.

The show gives a behind the scenes look at the design process of these three young designers as they get inspired by the past, discover analogue tools and gain an appreciation of the experts who came before them, all in order to deliver their unique designs!

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