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Japanese cities use mascots to attract visitors, boost economy | Video

Japan is well known for its adorable creations such as Hello Kitty and the Pokemon series of characters. Many Japanese cities and towns are hoping to tap into the power of cuteness to propel their economies. Michiyo Ishida reports.

Japanese cities use mascots to attract visitors, boost economy | Video

22 Aug 2018 12:14am
Japan is well known for its adorable creations such as Hello Kitty and the Pokemon series of characters. Many Japanese cities and towns are hoping to tap into the power of cuteness to propel their economies. Michiyo Ishida reports.

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