Japan's pop culture export boom levels up at Germany's AnimagiC
03:04 Min
From plushies and posters to swords and statues, fans at Germany's biggest anime convention are spending big on Japanese pop culture. It's a sign of how Europe's appetite for Japanese anime is helping to feed a multi-billion-dollar export industry. Stuart Smith reports from the final day of AnimagiC in Mannheim.
03 Aug 2026 04:28pm
From plushies and posters to swords and statues, fans at Germany's biggest anime convention are spending big on Japanese pop culture. It's a sign of how Europe's appetite for Japanese anime is helping to feed a multi-billion-dollar export industry. Stuart Smith reports from the final day of AnimagiC in Mannheim.
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