Singapore F&B firms test out new halal brands, products to boost production for Mideast market

Singapore food and beverage firms are testing out new halal brands and creating new products to break into new markets in the Middle East. With products made in Singapore, they hope the demand will boost production. But intense global competition, high costs and red tape are weighing on their expansion plans. Nasyrah Rohim visits Singapore brands at Gulfood 2026 to see what's on offer.