Singapore music artists can reach 600 million Chinese listeners through Tencent Music Entertainment

Singaporean music artists will soon have the ears of some 600 million monthly listeners in China. This is part of global outreach plans launched by Tencent Music Entertainment (TME), a leading Chinese online streaming platform. It aims to spotlight the mainland's music talents globally while collaborating with artists from around the world. Currently, some of Singapore's household names like JJ Lin, Kit Chan and Sezairi Sezali are already on the platform. Muhammad Bahajjaj reports.