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Philippine root crop ube faces growing challenges despite global popularity

04:23 Min

The purple yam, or ube, a root crop indigenous to the Philippines, has exploded in popularity across the world, with its distinct colour and mild, subtly sweet flavour. But farmers are struggling to keep up with the demand for a crop that is vulnerable to climate change. They turning to other, more resilient alternatives to sustain production and protect their livelihoods. Mariejo Ramos reports for CNA from Eastern Visayas.

The purple yam, or ube, a root crop indigenous to the Philippines, has exploded in popularity across the world, with its distinct colour and mild, subtly sweet flavour. But farmers are struggling to keep up with the demand for a crop that is vulnerable to climate change. They turning to other, more resilient alternatives to sustain production and protect their livelihoods. Mariejo Ramos reports for CNA from Eastern Visayas.

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