EnterpriseSG appoints new managing director amid change in leadership model
Ms Cindy Khoo (left) will take over from Mr Jeffrey Siow as EnterpriseSG managing director. (Image: Ministry of Trade and Industry)
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SINGAPORE: Enterprise Singapore will get a new managing director next month, with Prime Minister’s Office (PMO) deputy secretary Cindy Khoo assuming the role, the Ministry of Trade and Industry (MTI) said on Wednesday (Feb 14).
The appointment comes as EnterpriseSG changes its leadership model - from the current structure of having a non-executive chairman and a CEO - to one that will have an executive chairman and a managing director.
Ms Khoo, who is in PMO’s Strategy Group, will take over as managing director on Mar 1 and relinquish her appointment at PMO on Apr 1. She replaces Mr Jeffrey Siow, who stepped down from his role at EnterpriseSG at the end of last year.
After starting her public service at MTI as a trade officer, Ms Khoo went on to handle different portfolios in the Ministry of Health, PMO, Public Service Division and the Ministry of Education.
She joined the PMO’s Strategy Group in 2019 before taking on her current role in September 2021.
Mr Siow became EnterpriseSG’s first managing director and chief operating officer in September 2021, before being appointed Second Permanent Secretary of the Ministry of Manpower on Jan 1, 2024.
Prior to these roles, Mr Siow was principal private secretary to Prime Minister Lee Hsien Loong. He has also served in other capacities at the transport, education, and manpower ministries and at the PMO.
"On behalf of MTI, I would like to thank Jeffrey for his leadership at EnterpriseSG, and for his many contributions to the advancement of local enterprises and transformation of key industries," said MTI Permanent Secretary of development Beh Swan Gin.
"I also warmly welcome Cindy. With her extensive experience and achievements in the public sector, I look forward to her leadership in furthering Singapore’s competitiveness and fostering business growth, both locally and on the international stage."
MTI announced last month that EnterpriseSG was changing its leadership model to enhance its "strategic engagement with business counterparts, advancing Singapore’s economic interests and the interests of Singapore companies".
As part of the change, EnterpriseSG CEO Lee Chuan Teck will relinquish his role and be appointed as executive chairman on Apr 1. He succeeds Mr Peter Ong Boon Kwee, who will retire from his role as non-executive chairman at the end of March.
MTI on Wednesday also appointed seven new members to the Board of EnterpriseSG, starting from Apr 1. Eight board members will step down upon completing their terms on Mar 31.
