Tourist guides adapt as AI and social media reshape travel habits
03:35 Min
Tourist guides who once led busloads of visitors are now seeing fewer tour opportunities as travel habits change. From AI-generated itineraries to social media recommendations, more travellers are choosing to explore Singapore on their own, prompting guides to adapt by moving beyond traditional tours. Beatrice Yap reports.
12 Jul 2026 12:05am
Tourist guides who once led busloads of visitors are now seeing fewer tour opportunities as travel habits change. From AI-generated itineraries to social media recommendations, more travellers are choosing to explore Singapore on their own, prompting guides to adapt by moving beyond traditional tours. Beatrice Yap reports.
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