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WAN-IFRA Digital Media Awards Worldwide 2022
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Digital Media Awards Worldwide 2022
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Meet the Zoomers

05:46 Min
Meet the Zoomers

China Mum: I want my daughter to get into a good university. Is that too much to ask?

21 Nov 2022 03:52pm
Li Shiying is a 15 year-old Chengdu teenager sitting for the senior high school enrolment exams. Her mum is anxious because she wants Shiying to go to the best school in the district, which would improve her chances of getting into university. But Shiying is passionate about her uniformed group club, and refuses to give up its activities to focus on her exams — which leads to fights with her mum, especially after her results are in.
About the Show

Zoomers. Who are they? What motivates them? How are they different from adolescents in generations past?
 
Through the lives of five 15 to 18-year-olds in five vastly different countries, we learn why they are not a lost generation. Witness how they navigate the biggest global pandemic in modern history with unprecedented access to knowledge, tools and opportunities. 

Intimate on-the-fly interviews, engaging actuality, candid video diaries, unfiltered user-generated content provide an intriguing portrait of our subjects and their complex inner worlds. And full access to their mobile devices offers greater insight into their lives. 

This first-of-its-kind observational documentary is an anthropological study, an insightful exploration and a riveting depiction of teens today.
 

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