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Up Close With: Lego Group

05:59 Min
This simple brick, patented in 1958, was what started Lego Group's journey into the toy industry. Today, it is the world's second largest toy maker. But did you know the company almost went bust 10 years ago? So how did Lego put all its bricks together again? Money Mind's Ellen Lokajaya chats with its CEO, Jorgen Vig Knudstorp to find out.

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Up Close With: Lego Group

This simple brick, patented in 1958, was what started Lego Group's journey into the toy industry. Today, it is the world's second largest toy maker. But did you know the company almost went bust 10 years ago? So how did Lego put all its bricks together again? Money Mind's Ellen Lokajaya chats with its CEO, Jorgen Vig Knudstorp to find out.
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